Word: southwesterly
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Neeleman, a hyperactive 41-year-old who sold a previous start-up to Southwest Airlines, can often be found flitting around jetBlue's gates at Terminal 6 at John F. Kennedy Airport, the company's home base, chatting with the passengers filling his spanking-new blue-and-white jets. From J.F.K., jetBlue flies to Burlington, Vt.; Fort Lauderdale, Fla.; Ontario, Calif.; and eight other cities. One-way fares range from...
Borrowing strategies from Southwest, Neeleman aims at routes where fares are high, uses only one kind of plane and treats his customers as if they actually matter. Before the first reservation was taken, Neeleman got more financing than any other start-up had ever seen, $128 million from the likes of George Soros and Chase Capital. Then he bought a handful of factory-fresh Airbus 320s, outfitted them with cushy leather seats and put a satellite TV at every...
...personal property inspired history's first international human rights campaign, as well as Joseph Conrad's "Heart of Darkness." It's still there on the map, of course - a territorial behemoth the size of Western Europe, stretching from Sudan in Africa's northeast to Angola and Zambia in its southwest. It has a flag (although its bland blue banner spangled with an assortment of gold stars looks more like the neutral emblem of some forgotten international organization). And an anthem, too. Its government issues passports and postage stamps and national budgets, and maintains a standing army. But for most...
...addition, the emergence of the megacarriers, who between them will control more than 50 percent of the American market, is likely to stymie the growth of regional carriers like Southwest and, more recently, Jet Blue, which serves the Northeast. In past few years, the presence and reemergence of these low-cost airlines has given consumers reason to hope that enough competition was present in the system to maintain pressure for reasonable fares and better service. But the looming mergers promise bad news for the little guys as well, says Gritta. The market gargantuans, he says, will smother smaller carriers, like...
...others have been wondering the same thing. In photo ops the only part of the Crawford ranch the world can see makes it look like one of those dry, generic planets that are always beamed down to on Star Trek. This place in central Texas, just 23 miles southwest of Waco, is Bush's sanctuary. Nearly every weekend of the campaign he came here; he prepared for debates in its two-room cottage, and he has spent the major part of the postelection period out in its dusty acres, away from the fishbowl of the Texas Governor's Mansion...