Search Details

Word: southwesterner (lookup in dictionary) (lookup stats)
Dates: all
Sort By: most recent first (reverse)


Usage:

...status are concentrating this year on lining up positions with ecology groups. Nader's Raiders-like investigative teams, or practically anything to do with film making. But if cash rather than cachet is the main consideration, they could hardly do better than sign on with Nashville's Southwestern Co. to spend their vacation peddling Bibles and reference-shelf books. Last week this longtime seller of books distributed door to door was busy training some of the 8,000 student salesmen and saleswomen who, in the next three months, will become an army of Gospel distributors. They will write...

Author: /time Magazine | Title: MARKETING: The Good Buck | 6/25/1973 | See Source »

...Though Southwestern has expanded its line of books to 29 this year, it still depends for more than 40% of sales on a few standard works printed and stored in huge quantities, including a $13.95 dictionary, a cookbook and the heavily illustrated, 9-lb., padded-cover Bible (sales: 175,000 volumes at $34.95 each for a book that costs the company about $ 12 to produce). Its youthful sales force in effect works half the year rather than merely the three summer months, because each young man or woman logs nearly 80 hours of selling time per week, or twice normal...

Author: /time Magazine | Title: MARKETING: The Good Buck | 6/25/1973 | See Source »

Salesmen collect about 45% of the price of each book, thus pocketing almost $16 for every Bible sold. In addition, Southwestern pyramids its commissions to reward the chain of students and executives above the salesman for each sale-and even the students' recruiters, who are often older fellow salesmen. Students who manage to stretch out their academic careers to six or seven years-and build up a big junior marketing force-have earned as much as $24,000 in one summer through sales and such residual commissions...

Author: /time Magazine | Title: MARKETING: The Good Buck | 6/25/1973 | See Source »

...evident that the city of Cambridge is a Galapagos for humans, I am still left with the word "Archipelago." Until I find a dictionary that defines Archipelago, I will continue to assume that it refers to a close conglomeration of McDonald's Hamburger restaurants along a highway in the Southwestern part of the United States, most likely Los Angeles...

Author: NO WRITER ATTRIBUTED | Title: The Survival of the Species | 5/14/1973 | See Source »

...whether students will realize Calder's monetary promises is unclear. Allen W. Levy '73, who worked for Southwestern two years ago, said Tuesday that he thought the average income of a student salesman was between $1200 and $1400 each summer. He said he had done well, but that he had refused to sell it again because he had no faith in the product...

Author: By Mark D. Epstein, Mark J. Penn, and Hope Scott, S | Title: Promise of Summer Gold Mine Attracts Students to Midwest | 5/7/1973 | See Source »

Previous | 147 | 148 | 149 | 150 | 151 | 152 | 153 | 154 | 155 | 156 | 157 | 158 | 159 | 160 | 161 | 162 | 163 | 164 | 165 | 166 | 167 | Next