Word: spaceship
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...festival has always had a healthy sense of its mission--still does, as indicated by three billboards promoting the doomsday summer thriller Independence Day. NO WARNING, announces the first sign; NO NEGOTIATIONS, reads the second, which shows an alien spaceship hovering over the Riviera; finally, as the spaceship obliterates all sunlight, the legend says, NO CANNES. You have to admire a festival that can imagine no worse catastrophe than its own disappearance...
...cute medieval dragon who breaks into Alcatraz. Psycho groupie Robert De Niro tracks Flipper all the way to Alaska. Schwarzenegger takes the Brady Bunch into Witness Protection. Danny DeVito and Shaquille O'Neal--twins! Bill Murray goes bowling with his pet elephant. A tornado spits a giant spaceship onto the White House lawn and out steps the most destructive alien force the world has ever known: Jim Carrey...
...goad to the moviegoers' want-see. When a trailer works, it can give its film the hint of blockbuster. The Independence Day spot has done that and more. Its shots of citizens staring up at an ominous spacecraft became famous so quickly that it inspired a rival promo: a spaceship lands and disgorges the Brady Bunch for A Very Brady Sequel...
...exploited that it has become the object of many jokes. In the "Black in America" issue, there is a cartoon of black politician standing at a podium; the caption reads, "And, if elected, I promise to put more black people in cartoons." Another features three aliens in a spaceship, one reading a memo, saying "It's from headquarters--we're not abducting enough blacks." These cartoons (and there are many more of them) demonstrate where the future of racial discourse may lie--comedy--if words like diversity and affirmative action continue to be used as eye catchers and marketing tools...
...Kong is for later. The Stratosphere's immediate and unique enticement is the 12-level, spaceship-shaped "pod" at the top of the tower. Along with the conference rooms, wedding chapels and inevitable revolving restaurant there is an observation deck whose huge slanted windows allow you to lean over and peek at the ground; because the building's spine is barely visible beneath, you feel you are hovering over Vegas in the Enterprise. Ascending three more levels, you find two things that no one before Stupak thought to put atop a skyscraper: a roller coaster and a space-launch reverse...