Word: spanishing
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...Disney has gone so far as to nest one franchise inside another. In Latin America, it's created local HSM brands that don't compete with the American version but riff off its popularity with new movies tailored to the local market. This summer came the release of two Spanish-language feature films - High School Musical: El Desafio - one for the Mexican market, and the other for the Argentinian one. These franchises within franchises, says Diego Lerner, president of Disney Latin America, build "closer links with the communities we're aiming for and respect the local cultural environment." In Mexico...
...Face of Tuberculosis Your poignant, powerfully illustrated piece on tuberculosis reminded me of pictures from history books about the 1918 Spanish-flu outbreak [Oct. 13]. Why is the world still ignoring this deadly disease? Thank you, TIME, for reminding us that TB should be a greater medical priority than advances in cosmetic surgery. I hope the pharmaceutical industry can engineer new drugs against this killer. Aniee Sarkissian, Glendale, Calif...
...minimum of 5% of places to foreign-born students. The town's Irish language school, Gaelscoil Mhíchíl Cíosóg, surpassed the figure this year, with 10% of its admissions made up of children of immigrant parents - Nigerian, Polish, Dutch, Ghanaian and Spanish among them. Initially, says principal Dónal O hAiniféin, the school was not an obvious choice for immigrants, but as their communities put down roots, "They tell me, 'My child is Irish, I'd like him or her to be fluent in the Irish language.'" Schools around Ennis...
...Spanish energy company Repsol-YPF has entered into a production-sharing agreement with Cupet and is scheduled to start drilling the first real well in the EEZ next year. Other international firms, including Norway's StatoilHidro and India's Oil & Natural Gas Corp., are part of the Repsol-led consortium. Venezuela's state-run Petroleos de Venezuela is considered a lesser player because it has little deep-water drilling experience. (China is also interested but so far only involved in onshore drilling in Cuba.) Cuba is now in important negotiations with Brazil's Petrobras, which just made its own multibillion...
...single animal. Beef attempts this, much in the vein of the many "(Name of Product): How (synonym for name of product) Changed the World"-type books that have flooded the market in the past decade. And it does a lot of admirably hefty lifting, offering fascinating interludes about Spanish bullfighting and Masai tribesmen in some places and a really delicious rib recipe or a listing of different cheeses in others. But the authors' florid writing-"Herders constitute neither the world's oldest profession, nor indeed the second oldest. But they are the most historically divisive."-turns the prose into...