Word: spartanly
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Dates: during 1960-1969
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Despite his youth, "Jack" Gowon was not a bad choice. A spartan, British-trained officer who neither smokes nor drinks (his hobby is bird watching), Gowon, although a Northerner, is not a member of the region's dominant Hausa and Fulani tribes. Nor is he a Moslem; his father, a member of the smaller Birom tribe, is a Methodist missionary. But his task is not easy...
...place of the great old trains and of its other long-haul passenger runs, the New York Central plans to start swift, spartan (no club cars) daytime shuttle service between some 80 cities along its 10,000-mile system. This, said Perlman, will "best serve the needs of the traveling public"-not to mention the Central's balance sheet...
...Nothing Spartan. Having gone to so much trouble to get his daily flights to and from New York and Athens, Onassis was not about to offer spartan service. Besides such now routine frills as in-flight movies and nine-channel stereo, the planes feature stewardesses in Chanel-designed uniforms, dinners from Manhattan's "21" Club. With that and a $2,000,000 advertising campaign in the U.S., Olympic hopes to win away from TWA and Israel's El Al, its only competitors on the New York-Athens run, at least 30% of the 115,000 Americans who will...
...creating their own academy of cool, they have produced a spartan art, aggressive and sometimes playful in its stark shapes. The viewer seems to be asked to overcome the chilly look of their bleak morphology, cloying pastel colorism and inert gigantism. Impersonal, almost deliberately dull, such objects require the maximum from the observer, offer the minimum in return. And if the viewer does not care to make the effort, he can well conclude that less is not always more...
Characteristically Spartan...