Word: specializes
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Dates: during 1950-1959
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Teething Trouble. Sceptre and her crew stood up sturdily under the storm. "The Evaine is tuned up," explained one of the challenger's defenders. "The Sceptre has not had her full wardrobe of sails and has had the usual teething troubles with some of her gear." Special new winches had indeed not worked up to specifications; there were changes scheduled for the ship's elaborate rigging. More important, Sceptre's sleek, white bottom was fouled with assorted marine growth. Like the aspiring U.S. cup defenders, she was protected by hard, slippery synthetic paints, not with antifouling compounds...
Last week the U.S. had, for the reading, as thoughtful and searching an analysis of its educational system as it is likely to get. Source: the fourth report of the Special Studies Project of the Rockefeller Brothers Fund.* The authors (among them: John W. Gardner, Carnegie Corporation of New York president; the Rev. Theodore M. Hesburgh, president of Notre Dame; Sociologist David Riesman) are sharply critical of defects in U.S. education, and aware that the nation's future depends largely on whether these defects are mended...
Bright children must be recognized early and-without neglecting the training of normal and subnormal students-must get tougher courses in their subjects of special ability. The brightest of these, some 2% of the students, should be steered into a broadened program of early college entrance or college-level courses in high school, the authors recommend. A corollary to the suggestions for bright students: Americans must recognize that not every child should go to college...
...tall. Horizontally, everyone wants the last 6 ft. of the display island. Libby is even going the competition one better by color-coding its baby foods (yellow for meat, green for vegetables, coral for fruit) so that a housewife can load up in a hurry. The best special displays are big and impossible to avoid, i.e., pyramided in the center of the aisle, thus bringing traffic to a halt...
...store managers "arrange" their shelves, even though the "arrangement" often winds up with a competitor's product buried out of sight and reach. Such sharp practices are gradually dying out because companies can work a much better deal with top management on a chainwide basis. Merchandisers argue for special space to tie in with national promotions or big ad campaigns, offer specially reduced prices in "coupon deals" or a flat reduction, e.g., $1 per case, for every additional case a store owner is willing to take...