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Maybe Pepsi's spiffy new logo will help restore normal service. The No. 2 sodamaker spent more than $1 million developing its latest look and may soon spend as much as $1 billion changing all its vending machines and global signage to the new design. It's the 11th time in Pepsi's 110-year history that the company has revamped its logo, and the first since 1987. Some have likened the look to President-elect Barack Obama's rising-sun-over-the-horizon campaign iconography. Although there's no evidence that Pepsi modeled its logo on Obama...
...Nooyi, though, is hardly done investing in developing markets. Pepsi announced in September that it would spend $500 million in India over three years to triple its business there. And a month later, Pepsi unveiled plans to invest $1 billion over the next four years to boost production in China as well. "China represents a lot of thirsty individuals," says Jim Gregory, CEO of branding agency CoreBrand. "The opportunity is especially strong when the locally produced products like milk have such terrible quality-control issues. The Chinese will be flocking to American beverage brands for our quality standards alone." They...
While the Treasury still has about $480 billion to spend, it's not clear how much of what is left will be used for direct investments into banks. Shortly after the Emergency Economic Stabilization Act was passed by Congress, the Treasury said $250 billion was going to be used to buy shares in banks. That would leave $450 billion to buy up troubled mortgage bonds. (Read "18 Tough Questions [and Answers] About the Bailout...
...that the WHI trial was not designed to track. Exposure to sunlight, for example, boosts vitamin D production in the body, and in the WHI trial, the women with the highest levels of 25-hydroxyvitamin D tended to be the leanest and most physically active, suggesting that they might spend more time outdoors...
...center stage of Northern Ireland's politics. Hunger, which charts Bobby Sands' final weeks inside the Maze, opened in Britain last week and is set for a limited U.S. release next month. This is no jaunty jailhouse flick, but rather the most uncomfortable 96 minutes anyone is likely to spend in a cinema this year. Graphic violence, emaciated bodies and stomach-churning filth provide most of the avert-your-eyes moments...