Word: spend
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...feed the millions of larvae the right plankton so they develop into tiny fish, eventually to be farmed in offshore pens. "Out of 10 steps, we're probably at No. 3 or 4," says Mike Thomson, Clean Seas' research and development manager. The company says it's prepared to spend another $100 million to reach its goal...
Under Armour sees today's young, hyperfocused athletes as "95-5" players, who spend 5% of their time on the playing field of their sport and 95% training for that sport--either by pounding weights, sprinting or doing more high-tech plyometrics, which involves a lot of leaping and side-to-side movements. The company's pitch: During that 95% training time, don't use some dumb running shoe; wear our Prototype. The company is offering three types of sneakers: the Speed Trainer is the lightest, most breathable shoe, designed for athletes who spend the bulk of their time trying...
Then there's the Evade sneaker for jocks who make more lateral moves in their drills. "The shoe becomes a piece of equipment," insists Raphael Peck, Under Armour's senior vice president and shoe guru. But will young athletes really spend $100 for a shoe to lift weights in? "They're spending $40 on a T shirt," quips Plank, nodding to the premium price that consumers are paying for Under Armour's sweat-sopping gear...
...process has become so interminable that death, to some, seems a better choice than life in appeals. The death penalty was originally designed to be carried out in three to six months, and housing and services for inmates were accordingly shabby, meant for a transient population. "Nobody wants to spend money on a dead man," is how Robert Nave, who helps coordinate Amnesty International's Program to Abolish the Death Penalty, puts it. And yet the process has become so sclerotic that execution is now just the third most common cause of death on California's death row. Prisoners there...
...apparent astonishment and delight of his American retinue, the baby-faced 22-year-old who may one day replace the Dalai Lama as the world symbol of Tibetan Buddhism and icon of Tibetan aspirations said today, on his first trip here, that he hoped he might be able to spend two months a year in the United States, raising the possibility that in decades to come, America could become an important focus for that community...