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Word: spiced (lookup in dictionary) (lookup stats)
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...event started at Harvard’s Newell Boathouse as a way to spice up the boring winters rowers had to go through off the water. The “Charles River All Star Has-Beens” began training indoors with the invention of the Model A rowing ergometer in 1980. Their idea quickly grew event into the premier world indoor rowing championship that the C.R.A.S.H.-B’s are today. In 1997 the event found its current home at the Reggie Lewis Track and Athletic Center in Boston...

Author: By Elyse N. Hanson, CRIMSON STAFF WRITER | Title: C.R.A.S.H.-B’s Kick Off Spring Season | 2/14/2005 | See Source »

Morocco is a relatively new destination for Markel, who had been limited to cooking tours of Italy. The trip adds a range of new flavors to her palette. The northern African cuisine is known for its fragrance and spice. Cumin, preserved lemons, orange-blossom water and slow-baked foods dominate. Home base is mostly at the Jnane Tamsna, a lushly appointed boutique guesthouse with organic gardens created by an American ethnobotanist and a designer who are friends of Markel's. This 17-room, six-acre estate is smack in the middle of date palms in the heart of the Palmeraie...

Author: /time Magazine | Title: Spicing Up Your Winter Travel | 2/14/2005 | See Source »

...this spritzing has caused quite a sweat in the deodorant industry. Sparked largely by Axe's success, a fierce fight has developed among Unilever's Axe, Procter & Gamble's Old Spice and Gillette's Right Guard. (P&G and Gillette have announced plans to merge.) Although sales of Old Spice, for instance, have grown for 10 straight years, Axe is the mover of the moment. Unilever has spent more than $100 million marketing the brand since its August 2002 launch. Wearing Axe will lead to the ultimate male fantasies, imply the ads; one shows a refrigerator stuffed with nothing...

Author: /time Magazine | Title: Marketing: Just for Dudes | 2/6/2005 | See Source »

...response to the Axe onslaught, Old Spice created Red Zone Body Spray in 2004, marketing its purported lasting scent. "Old Spice represents honesty, and we do that with straightforward ads," says Carl Stealey, P&G's brand manager. The company also signed up NASCAR driver Tony Stewart and Chicago Bears linebacker Brian Urlacher as spokesmen. Gillette, meanwhile, is introducing its new body spray, Tag, this month with a suggested retail price slightly higher than...

Author: /time Magazine | Title: Marketing: Just for Dudes | 2/6/2005 | See Source »

...Indian cuisine know a spicy curry can go straight to the head?and now medical science backs them up. A recent study by researchers at the University of California Los Angeles and the Greater Los Angeles Veterans Affairs Healthcare System concludes that curcumin, the substance that gives the curry spice turmeric its yellow pigment, may help combat Alzheimer's disease. In India's ancient Ayurvedic health system, the spice is known as an anti-inflammatory and a cleanser of blood. Alzheimer's researchers became interested in it due to evidence that the prevalence of the neurological disease among the elderly...

Author: /time Magazine | Title: Food for the Brain | 1/10/2005 | See Source »

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