Word: spiderwick
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Ever since the first Harry Potter smash in 2001, the industry has been looking for that next killer franchise of movies based on famous books for children. The quest has often proved fruitless. The Spiderwick Chronicles and The Golden Compass expired after one episode; and the first two films based on C.S. Lewis's Narnia novels became so expensive that Disney ditched the idea of making a third. (It has been picked up elsewhere.) Hard to say whether Percy Jackson, the son of Poseidon, will flourish on screen, but it has a hopeful start, for which director Chris Columbus deserves...
...Superbad and Pineapple Express; co-wrote the last two, plus Drillbit Taylor, with his longtime pal Evan Goldberg, as well as co-producing them; and, presumably on weekends, provided voices for the animated films Horton Hears a Who and Kung Fu Panda and for the Hogsqueal character in The Spiderwick Chronicles. The characters he plays may be slackers, but in real life this guy is organized...
Quaintly illustrated, but with plenty of modern childhood trauma, The Spiderwick Chronicles (Simon & Schuster) are aimed at kids too young for Lemony. Authors Holly Black and Tony DiTerlizzi even make like Snicket creator Daniel Handler on book tours, playing coy about authorship. Sales magic seems to be afoot, at least; The Field Guide and The Seeing Stone, the first two volumes of the Chronicles, hit the New York Times children's best-seller list the week of their release...
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