Word: spieling
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...census taker quickly printed his spiel on cards.) And probably the easiest count took place at the White House, where the head of the household informed the census taker that the place was regularly occupied (not owned or rented) by himself, his wife and her maid (all white), and that the house has running water, a flush toilet, and 132 rooms...
This baffling exhortation is part of the caller's spiel for a new dance known as "the Madison." Deejays and pressagents argue endlessly about whether its name derives from the familiar avenue in the Negro section of Baltimore, a Detroit ballroom, or a bar in Cleveland, but whatever its origin, the Madison was showing signs last week of developing into the biggest dance craze since the Big Apple...
...Both this year and last, its choreography was handled by Carol (Pajama Game) Haney; this year, as last, its stars are Bill (Me and Juliet) Hayes and Florence (Fanny) Henderson. It races along like a hot rod, but every other line and every song is part of the sales spiel. The title: Got Rhythm. The message: "I got beauty! I got styling! I got sweet lines." "The car," intones D. P. Brother ad agency Vice President Frank Egan, "is, of course, the real star of the show...
...More than 100,000 readers have broken open this fortune cookie, and it is currently being snapped up at the rate of 10,000 copies a week. To back up its brilliant come-on title, the book offers would-be spare-time millionaires a sophisticated circus barker's spiel plus evangelistic free-enterprise fervor, shovelfuls of down-to-earth business details plus the bargaining excitement of a Turkish bazaar, a fictional cast of heroes, villains and gulls-and even a bit of suspense. If a million dollars is not forthcoming in the author's promised 20-year span...
Buying a Hat. Attracted by such fancy pickings, an army of more than 20,000 full-time and part-time mutual fund salesmen, ranging from schoolteachers to bartenders, are selling fund shares. Many of them know no more than their customers about the market, depend on a fast spiel and reams of charts to do their selling. Yet a good part-time salesman can make $10,000 or $15,000 a year in commissions, full-time salesmen up to $25,000. Says Miss Irma Bender, a top fund salesman for Cleveland's Joseph, Mellen & Miller: "I tell prospects that...