Word: spin-off
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...coveted 18-to-49 viewer-age category. But creator Marc Cherry's dark-comic soap was rejected by six networks before ABC bought it. Cherry actually describes himself as a big fan of the CSI and L&O franchises--at least, until they each hit their second spin-off. "Certainly," he says, "ABC's experiment with Who Wants to Be a Millionaire taught everyone something about killing the goose who lays the golden...
...audience coveted by Madison Avenue has dropped by double digits, according to Nielsen Media Research. For the first time since 1987, the Peacock is no longer No. 1 on Thursdays, its signature night of "Must See TV." Even The Apprentice is off slightly in its sophomore year, while Friends spin-off Joey and the costly, much hyped animated series Father of the Pride haven't delivered as much as had been hoped...
PetroChina is a spin-off of the China National Petroleum Company, which is involved in a more than $1 billion joint venture with the Sudanese government to boost that country’s oil production. Revenues from the venture are filling the coffers of the Sudanese regime, which the U.S. government says is guilty of genocide against its own people...
...World Adult Kickball Association has 20,000 playing members. A new campus spin-off: Frisbee kickball, with a disk in place of a ball
...pilot of Joey, America's favorite Friend--well, America's favorite Friend who could be persuaded to do a spin-off--moves to L.A. and lands a TV role as a male nurse, but turns it down. Days later the new show is a hit, and the actor who took the role instead has become a megastar...