Word: splashingly
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...easy for people to ascribe the league's success to the money the networks splash out to televise NFL games. "Football is the best reality television going," allows the NFL's Goodell. And the networks pay dearly for the eyeballs they get. Last month the NFL renewed two network TV dealswith CBS, a division of Viacom, and with Fox, a division of News Corp.that will guarantee $8 billion for broadcast rights from 2006 to 2011. Another News Corp sibling, DirecTV, is paying $3.5 billion for satellite rights through 2010. There are still cable and Monday Night Football deals...
...this year because of a falling dollar and a lack of exciting new models, badly needs a boost. For the outspoken Bernhard, 44, cutting costs won't be easy. VW last month agreed to guarantee jobs for 103,000 German employees. But Bernhard is not afraid to make a splash. Executives in Detroit still talk about his dramatic entrance at an auto show last year riding a Tomahawk, a one-of-a-kind four-wheeled motorcycle. Now all eyes are on his moves at VW, where he will officially join the management board in February. By Charles P. Wallace/Berlin. With...
...said senior Molly Ward, who won the 50 and 100 free and currently holds the school record for those two events. “Penn knew coming in that they really didn’t have a chance to win. But they didn’t even make a splash. It was a bit discouraging...
...time, Summers said the petition and the Islamic Society effort were “anti-Semitic in their effect if not in their intent”—words that immediately made a splash...
...lose their taste. "We did tests with over 9,000 people," says the company's marketing V.P., John Haugen. "In some cases, the new and old versions were liked equally. In others, consumers even preferred the whole-grain products." Analysts applaud the move as a much needed splash for cold cereals, whose sales are down about 2.6% this year. "Everyone is looking for a way to stand out right now, and this clearly helps," says Douglas Christopher of Crowell, Weedon & Co. So, are whole-grain Kellogg's Frosted Flakes next? Says Celeste Clark, a Kellogg V.P.: "We're continuing...