Word: spokeswoman
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...local cigarettes to be advertised and sold, we say there may as well be U.S. cigarettes because we believe in nondiscrimination." Cigarette makers also insist that they are not inspiring new smokers but offering better choices for people who already have a taste for nicotine. Says Brenda Follmer, a spokeswoman for R.J. Reynolds Tobacco International, which sells the Winston , and Camel brands: "People say we are trying to make the Asians light up. But they're already lighting...
...part, Burroughs Wellcome made some crucial breakthroughs in developing AZT. The company designed and executed a six-step manufacturing process to convert a key ingredient, thymidine, a biological chemical first harvested from herring sperm, into AZT. Contends company spokeswoman Kathy Bartlett: "We're the ones who turned this useless chemical into useful medicine...
...purpose of such ads is not just to appeal to ethnic customers who might identify with people in the ads but also to pitch an alluring sentiment of brotherhood. Esprit, a San Francisco-based sportswear company, went one step further by putting its employees in ads. Says Esprit spokeswoman Lisa DeNeff: "We sat up and said, 'Hey, why not us?' We had a lot of great-looking folks here. Many were ethnically different...
...most famous woman athlete in the U.S. and is almost certainly the most respected. She is admired by her peers, who last week re-elected her president of the Women's International Tennis Association, the players' governing body, and by corporations, twelve of which have signed her as a spokeswoman. She is adored by fans...
Responding, a DOE spokeswoman said new Energy Secretary James Watkins knows of the abuses and is determined to remedy them. Ever since taking office Watkins has admitted that changing the DOE mind-set may not be as easy as "changing the equipment used in the plants...