Word: spongebob
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...head of the Federal Communications Commission (FCC), who, in an interview for The New York Times last Sunday, told reporters about the vast amount of TV he and his family watch. Citing several programs from “Dexter’s Laboratory” to “SpongeBob SquarePants” and his chronic use of TiVo, Powell claims, “we’re the kind of house that if I’m home working, the TV’s on.” Well, I suppose it should be comforting that someone with such...
Discount chains have done a good job of seizing licensing opportunities. Target, for example, carries clothing emblazoned with Hello Kitty and Barney, while Wal-Mart has SpongeBob SquarePants and a line designed by Mary-Kate and Ashley Olsen. The chains have been savvy in their marketing, particularly to Hispanics, who have surpassed African Americans as the largest minority group in the U.S. According to Susan Porjes, a retail analyst based in Honolulu, Hispanic parents spend a higher percentage of their income on children's clothing than other ethnic groups do. That helps explain why Target has licensed characters from...
Looking for another way to keep the kids from driving you nuts on those long summer road trips? Hasbro's new VideoNow might occupy them for a while. The $50 portable gadget plays 30-min. videodiscs ($7.99 each) with excerpts from popular shows like American Idol, SpongeBob SquarePants and Jimmy Neutron. It runs on a pair of AA batteries that should last for seven hours. And if the videos get too noisy, the kids can plug in a pair of earphones. It's a nice idea, but the tiny black-and-white screen is a disappointment...
Though his schedule is demanding, Morris made time during the hectic fall season to have a little fun. Laughing, he remembers this past Halloween, when he and his roommates hit a Halloween party on Tremont Street in SpongeBob SquarePants costumes...
...cases, is going to make some parents more nervous about their kids turning into potheads. While alcohol and cigarettes may be more dangerous, a lot of parents would rather smell beer on their kid's breath than have a 29-year-old living at home, eating Cheetos and watching SpongeBob. --With reporting by Matt Baron/Chicago, Laura A. Locke/San Francisco, Viveca Novak/Washington and Sean Scully/Los Angeles