Word: sponsor
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Dates: during 1940-1949
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...beet bloc, but is perfectly willing to pat an infant-nation on the head and set it loose with one foot tied. The Bell Bill tariff exemption must be extended indefinitely lest the Philippine experiment, pride of this country's colonial ventures, backfire into the face of its proud sponsor...
Fiorello LaGuardia, who walks less delicately than Agag, was dropped by his sore-shinned radio sponsor. Five months after Liberty handed him "the freedom of the air," the magazine called it quits. The loud Little Flower was "at variance with our policies," as Publisher Paul Hunter put it. Reported LaGuardia: "Mr. Hunter ... told me . . . the advertisers didn't like my Sunday night radio program. They were pressing him hard. I have lost Liberty," he cried, "but I retain my soul...
...annual gross profit before taxes from $600,000 to nearly $3,000,000. He plugged one thing, Irium (patented name for sodium alkyl sulphate, a cleaning agent), picked the right man to help do it. The man: Bob Hope. Luckman spotted him in a Broadway musical, offered to sponsor him on the air if he would tone down his smart-alecky manner. Hope refused. But after he had flopped with another sponsor, he meekly went back to see Luckman. Now Hope is signed to a ten-year Pepsodent contract at $20,000 a week (Hope's net after paying...
...other side of Garden Street, shall return to its pre-war status by next fall. Two possible reasons for the decision offer themselves. First, a chorus of men's voices is more musically suitable to religious services. Second, a University which proclaims itself a male institution could not both sponsor a mixed choir and be consistent...
...taken by the Committee includes a final decision as to the allocation of the $1,000 donated by the Council and selection of the agencies through which donations are to be made. In addition, the Committee will organize a drive for direct contributions in the houses, and sponsor a campaign for food boxes which will be mailed directly to European families with the name of the donor of their $5 cost attached...