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Word: sponsor (lookup in dictionary) (lookup stats)
Dates: during 1950-1959
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Usage:

...faculty members have agreed to sponsor the organization: Samuel H. Beer, associate professor of Government, and Arthur A. Maass, assistant professor of Government. Beer was one of the sponsors of the now defunct Democratic Club, which was organized in September...

Author: NO WRITER ATTRIBUTED | Title: Long-dead Democratic Club Revives; Seeks H.L.U., Law School Support | 5/3/1952 | See Source »

According to Dean Watson, the organization is the only one which has had serious trouble with the sponsor requirement

Author: By David W. Cudhea, | Title: University Won't Curtail Clubs Without Sponsors | 4/30/1952 | See Source »

...called Down You Go. He told Producer Lou Cowan to 1) get rid of his "adenoidal moderator," Bergen Evans, 2) replace his unknown panelists with glittering celebrities, and 3) telecast the show from Manhattan instead of Chicago. Then, the adman thought, there might be a chance of finding a sponsor...

Author: /time Magazine | Title: Radio: The Adenoidal Moderator | 4/28/1952 | See Source »

...Voice. This week, Down You Go is still being telecast from Chicago (Fri. 9 p.m. E.S.T., Du Mont), still has Moderator Evans and the original panel, enlivened by an occasional "name" guest. It also has a sponsor (Old Gold), an audience estimated at 16 million, and it has received an impressive 2,000,000 letters in less than a year. Last February the show went on radio over the Mutual network; this month a Spanish-language version began telecasting in Cuba, and this fall it is expected to be heard in Australia and England. Much of the credit for these...

Author: /time Magazine | Title: Radio: The Adenoidal Moderator | 4/28/1952 | See Source »

...whose three-element tube made radio possible, Hoover lamented that the invention had also made possible the broadcasting of "the worst music on earth-and political speeches." Said the ex-President: "Perhaps the worst of his results is the singing commercial . . . And then there is the fellow who cannot sponsor a program without periodic interruption of huckster chatter into the midst of a great drama." Hoover urged De Forest to redeem himself with another invention: "That is the push button by which we could transmit our emotions instantly back to the broadcasters...

Author: /time Magazine | Title: Radio & TV: Hoover Is Disgruntled | 4/21/1952 | See Source »

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