Search Details

Word: sponsor (lookup in dictionary) (lookup stats)
Dates: during 1950-1959
Sort By: most recent first (reverse)


Usage:

...years ago), De Sapio, who speaks no Italian, walked through flower-and-confetti-strewn streets with the mayor, drew the hoopla reserved for rich visitors: a brass band, fireworks, cheering crowds. But with the splendor came word of Monteforte Irpino's terrible needs: the pastor asked Carmine to sponsor a sawmill in the factoryless village; the police chief wanted money for a sewage system. Smiling through it all, Democrat De Sapio promised to give $1,000 to the local orphanage, hospital and school, then climbed into his now-dusty limousine to drive the 23 miles back to Naples...

Author: /time Magazine | Title: People, Jul. 7, 1958 | 7/7/1958 | See Source »

Wearily, Serling set to work on a new script. He had been through all this before. In 1956, for the U.S. Steel Hour, he had written another play that roughly paralleled the Till tragedy and watched disgustedly as it changed by sponsor's edict. His summary: "Every word of dialogue that might be remotely 'Southern' in context was deleted or altered. A geographical change was made to a New England town. When it was ultimately produced, its thesis had been diluted, and my characters had mounted a soapbox to shout something that had become too vague...

Author: /time Magazine | Title: Television: Tale of a Script | 6/30/1958 | See Source »

Under Chinese law and customs, which are binding in Hong Kong courts, proxy weddings are legal, and senior relatives may sponsor them. But under cross-examination last week, sister-in-law Yip admitted that she had not really used a rooster as Wat's proxy. Yip explained that she feared that the rooster would die before Wat returned-certainly an ill omen for Wat's marital bliss with Chan. Therefore Wat had been represented at the ceremony by a more durable cakebox...

Author: /time Magazine | Title: HONG KONG: Member of the Wedding | 6/2/1958 | See Source »

...Staring in Disbelief." Such sponsor neglect incenses Susskind, a toy bulldog of a man who hardly minds biting the hand that hesitates to feed him. At every chance, he sneers at the "ocean of mediocrity" brought on by "panic buying" of quiz games and westerns. He insists that advertisers are deluded, says that viewers "are staring in stark disbelief and disinterest, and I hazard the guess that their pocketbooks are zipped...

Author: /time Magazine | Title: Television: Bring 'Em Back Alive | 6/2/1958 | See Source »

...Paris (Pillsbury Mills). "Beverage of Peace." In U.S. journal ism the junket has become an institution ranking somewhere between the Christ mas office party and the free pass to the ball game. In earlier times, newsmen were expected to pay for the hospitality with stories on the sponsored event -the open ing of a new hotel or service, the dedication of this, the initiation of that. Lately, the sponsor is content if reporters go home thinking warmly of his product...

Author: /time Magazine | Title: The Press: Barrel of Fun | 5/26/1958 | See Source »

Previous | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | Next