Word: sponsor
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Dates: during 1950-1959
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...Harvard Outing Club, sponsor of the annual event, encourages the entry of all classes of bikes. Winner of the race will receive a ten-speed Italian Ideor...
...subsidiary scenarios challenge not only the leadership of trade unionism but labor's rank and file to scrutinize their standards anew." The words took a special sting from the newscaster who flung them: Edward P. Morgan, 46, whose nightly 15 minutes on ABC radio (7 p.m., E.S.T.) is sponsored, as his announcer puts it. by "15 million Americans"-the A.F.L.-C.I.O. Along with an outspoken but responsible way of using the freedom given by his sponsor and network, veteran Newsman Morgan combines a pleasant delivery with writing and reporting skill unusual on the air. Last week Morgan...
...promised to keep picking up the tabs. This was especially reassuring in view of the continuing decline of network radio programing and the high mortality rate of long-run good-music shows, e.g., The Voice of Firestone. To its everlasting credit-and to the extra delight of opera listeners-Sponsor Texaco has been as tasteful as it has been generous. In the three to five hours of air time it buys every Saturday, 20 weeks a year, there is not a single commercial. In spots totaling less than one minute. Texaco is politely identified as sponsor. The company is rewarded...
...Minute Labyrinth. Since Texaco became sponsor in 1940, the program has introduced regular intermission features such as Opera News on the Air, Opera Quiz, and Clifton Fadiman's interviews as a roving reporter. Before that, Announcer Cross sometimes had to ad-lib for as long as 35 minutes. "Frantically reaching for ideas," he recalls, "I once described the labyrinth of paths beneath the opera house, then the cellar under the stage where the technicians were located." Another time he "dwelt thoughtfully on the numbers on the railroad cars" in which each singer would travel on tour...
...groups in attendance came with plays calculated to confuse or confound. Vassar contributed an excellent production of Strindberg's Miss Julie, which constituted the most consistently satisfactory theatrical experience of the whole weekend. The Yale Dramatic Association, which acted as the sponsor for the festival, opened the proceedings with some scenes from their recent production of Arthur Miller's View from the Bridge. Considering the fact that Yale was working on its home ground, the technical side of the presentation left something to be desired. It was well acted, but suffered from stiff direction and poor lighting...