Word: sponsorless
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Dates: during 1950-1959
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...while it looked as if TV might escape the daily soap opera. Du Mont, after five sponsorless months, dropped A Woman to Remember. In a one-month sustaining run, NBC was unable to sell These Are My Children. But this week, with Procter & Gamble's The First Hundred Years (weekdays 2:30 p.m., CBS-TV), commercial daytime soap opera put a determined toe in the television door...
...problems are further complicated by the sponsorless Jack Carter Show, an hour-long variety program telecast from Chicago (Sat. 8 p.m., E.S.T., NBCTV) and linked to Your Show of Shows under the generic name of Saturday Night Revue...
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