Word: sponsorship
(lookup in dictionary)
(lookup stats)
Dates: during 1990-1999
Sort By: most recent first
(reverse)
...sponsorship issue is just one battle in an ongoing war between snowboarding's two governing bodies, the I.S.F. (International Snowboard Federation) and the F.I.S. (Federation Internationale du Ski). The International Olympic Committee's 1996 decision to award Olympic-qualifying status to the F.I.S., organizer of skiing's World Cup circuit, nearly sparked violence at some European events. Says Fawcett: "The F.I.S. didn't want anything to do with us until they realized it was going to be an Olympic event and that there would be [TV] network interest and a great deal of money." Other riders felt the F.I.S...
...topic of sponsorship, it is interesting to note that of the 11 major corporate sponsors for the Games, only one of them--Panasonic--is a Japanese company. Most, like the United Parcel Service (UPS), are American companies looking to gain a stronger toe-hold in Japan through advertising, promotions and free services--along with putting the company name on everything they possibly can. In this time of economic crisis in East Asia, Japan especially needs to save face. Perhaps regaining economic trust is the best way to forget the scandals that have recently plagued the Hashimoto administration...
...were trying to facilitate communication. It was an information vehicle," said Sutiawati Hokiarto, director of sponsorship and finance for the conference and a HBS first-year. "Right now there are a lot of things going on in Asia. We want to get the perspective from the micro level...
...Many Crimson readers were annoyed and disturbed by the advertisement that read, "The Harvard Crimson presents The Primal Scream," featuring Mountain Dew's slogan, "Do the scream, do the dew." One reader correctly pointed out that The Primal Scream will happen (and has always happened) without the input or sponsorship of The Crimson or of soft drink manufacturers...
...think that the sponsorship of this event had any effect on The Crimson's coverage, and I hate to complain about free stuff. However, this is part of a larger issue of commercialism on college campuses, newspapers and society that I suspect we haven't heard the last...