Word: sponsorship
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...founder Chris Blackwell (who helped bring reggae superstar Bob Marley to a global audience) licensed the name Africa Fete and started a similar show in America. He was forced to halt it, however, after three years of financial losses. This year Blackwell has brought it back with strong new sponsorship (including American Express and the Kennedy Center) and a more extensive itinerary, including stops in Los Angeles, Chicago, Washington and New York City...
...This bill has been emasculated," said Justin D. Lerer '99, who is Crimson editor. Lerer resigned sponsorship of the bill...
Powe said the group had already secured corporate sponsorship from Kinko's and Doubletree Guest Suites...
...founder and president of Parade of Stars, Chetanna Okasi '98, had apparently asked the council for nominal sponsorship of the event...
According to Powe, Okasi did not mean to imply by the nominal sponsorship request that her group would not also pursue funds from the council...