Word: sponsorshipsã
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...works to attack the problem from all three angles and bring another high-profile musician to campus this fall, other schools on the eastern seaboard are using a variety of effective tactics—from termbill fees to corporate sponsorships??to make their concerts happen...
...Philosophically here, we don’t like the professional/commercial approach to athletics,” Scalise said, when prompted to discuss the University’s position on corporate sponsorship of athletic teams. “You start to introduce money with these sponsorships??well now, winning teams get sponsored more than losing teams I think. Winning tennis players get sponsored. Losing ones don’t get the same endorsements. Does sponsorship create more of a win-at-all-costs mentality...
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