Word: sport
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...others, it's a status symbol and personal branding tool. Marketers see famous names as a way to expand wine's appeal and cultivate new oenophiles. A great name doesn't necessarily mean a great wine, but here are a few of our faves--from the worlds of sport, music, TV ... and porn...
...much as the French love fashion, soccer took precedence last week in Paris. Even at the fall 2006 haute couture fashion shows, talk inevitably turned to Zinédine Zidane, or "Zizou," France's World Cup star. Some editors went so far as to sport les bleus--the team's cobalt blue jerseys--in his honor...
George Orwell famously described the international sporting fixtures of the mid-1940s as "war minus the shooting." Looking at the newspaper back pages six decades later, his ghost would probably diagnose not an exercise in disguised nationalism but a series of deceptions practiced on a credulous public. Never, it seems, has the annual summer sports extravaganza been so inflamed by scandal. An inquiry into match fixing in the Italian Serie A soccer league looks set to bring the enforced relegation of four leading clubs. A few hundred kilometers to the north, several much-fancied entrants in this year's Tour...
...like all things associated with summer, is a bit less intense, a bit more jovial, and a great deal more fun than its spring, fall, or winter distillations. The boathouse is warmer, the sun brighter, and the river livelier than during the academic year. And they all make the sport much more pleasant...
...mercury in Sydney rarely dipping below 8?C. That's too cold for the city's beaches, but perfect for hiking in the nearby Blue Mountains, sitting by the fire in a historic Rocks-district pub, and taking in a game of Australian Rules football?the traditional winter sport. Or come in fall (March to May) for events like the popular Cracker Comedy Festival and the thrilling Hoopla Festival of acrobatics and street performance...