Word: sportingbet
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This odd legal standoff in the all-important U.S. market shows little sign of ending, as neither Republican efforts to stiffen the laws nor Democratic efforts to loosen them are getting anywhere in Congress. In the face of such inertia, gaming firms are getting brazen. One British outfit, Sportingbet, runs ads on ESPN for its Sportsbook.com site and recently put up a huge billboard in New York City's Times Square featuring a pretty model and the slogan EVERYBODY BETS. PartyGaming CEO Segal says big American media groups seem less reluctant to air gaming ads than they were...
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