Word: sportingly
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Dates: during 2000-2009
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...never a good time for scandal, but the departure Sept. 16 of two bosses from the Renault Formula One team over allegations the team had instructed one of its drivers to deliberately crash in a race last year couldn't have come at a worse time for the sport. In the wake of a threatened walkout by teams fuming at new cost-cutting rules, public squabbling over Formula One's leadership and an episode of spying, the latest revelation could tar the image of motor sport's blue-ribbon event irreparably. The collision by Renault's Nelson Piquet Jr. during...
...more than that. In tough economic times, we rely on sport's sense of fairness, its heroes, for much needed relief. The worlds of business and finance and politics seem to be so full of deception that we like to grasp onto the idea - naïve though this may be - that a football match or a motor race can provide a moment of liberation from all that. So when sportsmen or women cheat - scandals have sullied the image of baseball, cricket, cycling, rugby and soccer in recent times - the disservice to fans, and the damage done to sports...
...attempt to reverse the slide, the sport is trying to go back to the future. Saturday night's highly anticipated match-up between the undefeated Mayweather (39-0, 25 KO's), who is returning to boxing after a 21-month hiatus, and Juan Manuel Marquez (50-4-1, 37 KOs), the top fighter in Mexico, will be shown in 170 movie theaters around the country. It will be the first big fight shown in theaters since 1980, when Sugar Ray Leonard beat Roberto Duran. The move harks back to the sport's glory days, when thousands of fans filled theaters...
...Boxing needs to broaden its audience, and the sport is betting that theater fights will help. "As promoters, we have largely ignored the Saturday night movie crowd," says Richard Schaefer, CEO of Golden Boy Promotions, which is staging the Mayweather-Marquez bout in Las Vegas. "You know, the guy with his wife or girlfriend. Instead of going to watch a film, why not take in the fight?" Plus, some theaters are in urban areas where boxing fans are less likely to have home access to pay-per-view, and more appreciative of the cost to watch the fight: between...
...romantic comedy is playing two theaters down the hall? "Well, you've accommodated her many times to see the chick flick," says Schaefer. "Maybe it's time that she accommodated you." Good luck with that. If the future of boxing hinges on male control of date night, consider the sport...