Word: spot
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...lost $31 billion last year and it withdrew its advertising from the Super Bowl and the Masters Golf Tournament next month, but it is spending an estimated $64 million on the NCAA Tournament, where a 30-second spot runs $1 million, according to Nielsen Media. The spots will promote many GM brands, including Pontiac, a nameplate that is slated to be downsized to just one model over the next few years...
...oversimplify with my usual abandon, I'd say that Pixar movies are animated features in the old, elevated Disney style, and DreamWorks films are flat-out cartoons, proud to be descended from the knockabout traditions of Warner Bros. (Bugs Bunny) and MGM (Tom and Jerry). You can spot the difference in the kinds of stories each studio favors. Pixar makes movies about couples - guy-guy in Toy Story, Monsters Inc., Cars, Ratatouille and this summer's Up; guy-gal in Finding Nemo and WALL-E - who build a relationship out of initial antagonism and shared need. In other words, buddy...
...most, Torrey Pines evokes an image of Southern California splendor, an endless beach dwarfed by sea cliffs. But its seclusion has also made it the preferred landing spot for human smugglers, who often pack two dozen illegal immigrants onto fishing boats and hustle them into the country across dangerous nighttime seas. Since last July, four unmanned boats believed to have been piloted by smugglers have washed up onshore, with another intercepted nearby. All have been long, narrow panga-style fishing boats with outboard Yamaha motors. Food wrappers and life jackets littered the interiors. (See pictures of San Diego's high...
...popular culture tried to warn us. For 20 years, we've had Homer Simpson's spot-on caricature of the quintessential American: childish, irresponsible, willfully oblivious, fat and happy. And more recently we winced at the ultra-Homerized former earthlings of WALL...
Among Democrats, Max Baucus is known mostly for his apostasies. So crucial was the Montana Senator to passing George W. Bush's tax cuts in 2001 that he was rewarded with a prime spot at the signing ceremony in the White House East Room. Two years later, it was Baucus who helped Republicans pass a pharmaceutical-industry-friendly Medicare prescription-drug bill, even as his party's congressional leadership was shut out of the process. It is understandable, then, that when Democrats took back control of the White House, many in the party were more than a little dismayed about...