Word: spotlighting
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...brethren. And with the release next week of Apple's latest operating system software, Tiger ($129), they'll have good reason. Tiger is the fourth and easily the most significant upgrade to Mac OS X (following Puma, Jaguar and Panther). Its main selling point, a desktop search application called Spotlight, is similar to a feature Microsoft is touting in its next Windows release, Longhorn-which won't be out for at least another year. And that's not all. Here's what you get if you put a Tiger in your digital tank...
...SPOTLIGHT...
...Trying to find your stuff is one of the major headaches of modern computing, especially if you're looking for something buried in the text, rather than the title, of a long-lost file. Spotlight, a small window that pops up at the top of your screen, takes care of that. Not only is it super fast (you're already getting results when you type in the first few letters of your search term), but it looks through absolutely everything: email messages, contacts, the information attached to digital photos, even a page you scanned in or a map you downloaded...
...humdrum task you need to do over and over? Want to tell your computer to download all mom's emails to your iPod? Automator makes such jobs, well, automatic. One window (searchable with Spotlight) displays all tasks your various applications can do. Drag and drop them in order into another window, and presto-you're programming without the need to learn a scary computer language...
While Borland's strategy has not yet pulled down prices industry-wide, at least two major companies have discounted programs competing with Borland products. Last summer Lotus Development (1984 sales: $157 million) cut the price of its Spotlight program, which competes with Sidekick, from $150 to $75. Microsoft (fiscal 1985 sales: $140 million) is now offering customers a $40 rebate on its rival Pascal software. Still, Microsoft President Jon Shirley scoffs at the notion that his firm will have to match Borland's prices any time soon. Though software may be expensive, he argues, the quality of programs has steadily...