Word: springsteen
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Dates: during 2000-2009
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Last month, Bruce Springsteen played two sold-out benefit concerts for the magazine, saving it from near-certain financial ruin. In the intervening years, DoubleTake had won numerous awards, moved its headquarters from Duke University’s Center for Documentary Studies to Somerville, Mass., and withstood public complaints and legal threats from contributors who waited years before being paid...
...producers “never gave up on the magazine... [They tried] every idea in the book, every idea you could think of for fundraising, affiliation possibilities—you name it.” Eventually, yet another of Coles’ long-time friends stepped in: Bruce Springsteen...
...When he heard we were in some financial jeopardy, he offered to come up and sing for us,” Coles says. Characteristically, the two benefit concerts scheduled for late February ran into hurdles. At one point, Springsteen cancelled over a dispute about ticket prices and DoubleTake’s premature announcement of the events. When the issues were resolved, though, the concerts were a musical and financial success...
...says, “and as a result of that event, we’ve paid off all our debts. The magazine was saved by those concerts, and by the enormous response of people who didn’t even go to the concert but who admired both what Springsteen was doing and the magazine.” There is not yet a final tally of the event’s proceeds, but the Boston Globe estimates them at between...
...Springsteen has succeeded in disseminating his art—not just because he works within a more commercial medium, but because he has made the compromises that a popular music career inevitably entails...