Word: sprited
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...lure of actual bullion is just one of the tactics the $6.8 million museum, which opened Wednesday, is using to try to change the way people view the leprechaun. A character in Irish folklore dating back to the 8th century - a wily shoemaking sprite who enticed people with untold riches and then cunningly snatched them away at the last moment -the leprechaun was transformed by advertisers and Hollywood producers in the 1950s and '60s into something altogether different: a gaudy, top-hat-wearing, pipe-smoking creature with a trademark piercing cry of "Top o' the morning!" The leprechaun made popular...
...Sprite...
...analyst Judy Hong describes as a "potential Achilles' heel." According to Hong, "there is an inherent conflict of interest because Pepper's distribution platforms are also its largest competitors'," and as an example, she cites Pepsi's Sierra Mist displacing 7Up as the No. 2 lemon-lime brand, behind Sprite, in part because Pepsi Bottling stopped distributing...
...form of domestic desolation. The Village (2004), a sort of Amish retelling of Shirley Jackson's The Lottery, was the first of his films to test - and break - the viewer's patience. And The Lady in the Water (2006), in which another alien creature emerges - this one a water sprite in the swimming pool of an apartment building - fell into the preposterous mess category...
...products at Coke's bottling plants. In 2006 Coca-Cola and its bottlers used 80 billion gallons (290 billion liters) of water to produce its beverages - equivalent to one-fifth of the daily water usage of the U.S. Some 40% of that went into drinks like Coke, Sprite and Fanta. The other 60% was consumed by the firm's supply chain and in the production of ingredients, including the water-intensive process of growing sugar and corn for corn syrup...