Word: sprited
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...strong sales may encourage further innovation in a busy market: Dr Pepper's Red Fusion debuted in July, Pepsi Blue rolls out this month, and Coca-Cola has reintroduced grape and orange Fanta. Expect a diet version of Vanilla Coke soon and maybe some new twists on the lagging Sprite brand. "The buzz is some sort of tropical fruit flavor for Sprite," says Skip Carpenter, beverage analyst at Thomas Weisel Partners. What, no chocolate...
Chen used to spend his evenings in the corners of Shanghai's cheapest bars, whiling away the hours with his Sprite-and-beer shandies and a stack of car magazines. But last September, the 20-year-old engineering major discovered a new hangout. Ascending a narrow staircase to a windowless room, he found a place near several other men sitting alone, obscured by clouds of cigarette smoke. Chen (he declines to give his full name) is now devoted to this Internet cafe. In May he spent 32 hours straight here, working his way through six packs of Double Happiness cigarettes...
Chen used to let his evenings unfold in the corners of Shanghai's cheapest bars. He was content with his Sprite-and-beer shandies and a stack of car magazines to keep him company. But last September, the 20-year-old engineering major decided to break with routine. He bypassed his usual watering hole and climbed a narrow staircase to a windowless room. There, too, the men were sitting alone, obscured by clouds of cheap cigarette smoke. Chen had found a new hangout. In late May, he spent 32 hours straight in the illegal Internet caf?, working his way through...
...advertising an upcoming play at Dudley House. The Poland Spring jug is empty. The freezer has bags of ice and two lonely containers of sherbet. Hungry grad students would fare no better in a fridge raid. The massive fridge’s shelves contain nothing except two half-empty Sprite bottles and a huge bowl of coffee creamers ready to fill the coffee cups of stressed graduate students. “Some people might like to add a coffee machine—and a piano to replace the one we had to give back,” Dransfield says...
...Start with Pepsi's share of the U.S. carbonated soft-drink market, including brands like Mountain Dew and Slice: up two-tenths of a percentage point to 31.6% last year, Beverage Digest reports. Coke brands, including Diet Coke and Sprite, still lead easily with a 43.7% share - but that's down four-tenths of a point. Both companies' flagship colas, which together account for 1 of every 3 sodas sold in the U.S., lost share last year. But Coke's lost more, and Pepsi scored big with new flavors Code Red and Lemon Twist. PepsiCo recently embarrassed its bigger rival...