Word: spruceness
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...pressure to demonstrate higher earnings in every financial statement becomes relentless. Instead of using revenues to bolster research and development, some companies feel obliged to spruce up their profit-and-loss statement. Says Chief Financial Officer Victor Richmond of Williams-Sonoma, a chain of kitchen-supply stores that went public in July: "Everything we do today is done with the thought, 'Hey, somebody's going to take a look at this...
Women's Police Corps, the benefits would be a spruce new look, and maybe even some respect from the male Roman citizenry. The mayor would select the winner. Bravo. Perfetto...
...hills above the quaint Black Forest town, the dark evergreens that gave the region its name are dying, victims of a blight that is destroying an alarming amount of the for est acreage of heavily industrialized West Germany. In the central state of Hesse, 10% of the spruce are now gone; in the northern city-state of Hamburg, almost 25% of the pines are suffering. Southern Germany has been hit most severely: more than half the trees in the 2,300-sq.-mi. Black and 1,800-sq.-mi. Bavarian for ests are damaged, and the devastation is spreading. Last...
...intricate unfolding of shagbark hickory buds), historical oddities (the Midwestern pioneers who used large, hollow sycamores as barns or even dwellings), homely anecdotes (the willow posts in a neighbor's fence that took root and grew into a row of trees), and vivid turns of phrase (the black spruce needles that grow all around the twig "like the hair on the tail of an angry cat"). Borland's concern for conservation is all the more effective for its understatement, as when he quietly notes that the scientist who measured the age of a California bristlecone pine at approximately...
...sign YES! THIS IS SEARS." The company is betting heavily on the success of its new look. Twelve of the stores have opened in time for Christmas, and 99 more will be remodeled or built from scratch next year. By 1989, Sears will spend $1.7 billion to spruce up 600 of its 831 retail stores and build 62 new ones. It is the most expensive facelift in the company's history...