Word: spurred
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Dates: during 1930-1939
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...horns last week another, hitherto not widely famed, was looming on the horizon of U. S. magazine publishing. The advancing figure was that of gruff-voiced Frank Aloysius Tichenor, publisher of Aero Digest and Sportsman Pilot. Last week found him in control of a strange new collection: The Spur, Plumbers' & Heating Contractors' Trade Journal, The Port, Outlook & Independent...
Publisher Tichenor undertook expansion at the instance of his oldtime friend, wealthy Frederick Stanhope Peck of Providence, R. I., State Commissioner of Finance and Republican National Committeeman. Mr. Peck and the New England banking house of Bodell & Co. were heavy stockholders in Angus Co., publishers of Spur, which ceased to pay dividends last year. Together with Publisher Tichenor, already a small stockholder, they secured control, vested...
...Besides Spur, fortnightly for horsey socialites, Angus Co. published Plumbers' & Heating Contractors' Trade Journal, Nation's Schools, Modern Hospital. The last two Publisher Tichenor promptly sold back to their former owner. Then he scooped up The Port, a little-known monthly published by the Port of New York Authority. He plans to build it into a shipping men's review of port news the world over...
While he was busy slashing overhead in Spur's spacious Madison Avenue offices (he began by making the magazine a monthly), Publisher Tichenor was telephoned by a friend that Outlook & Independent, which suspended publication in April, was that day to be auctioned by a bankruptcy referee. Funk & Wagnalls were bidding $2,000 for it, planning only to use its subscription list for the Literary Digest. A faithful admirer of the late Theodore Roosevelt, who wrote for Outlook in its heyday, Publisher Tichenor bustled downtown to court, determined to see old Outlook kept alive. He sent the bidding skyward...
Frank Aloysius Tichenor is much more believable as publisher of Outlook than as publisher of Spur. Rough-&-ready, earthy, amazingly energetic, simple in his tastes, his interests lie far afield from Spur's studied elegance. He is a natural and practiced politician. Now a Republican, he is convinced that the time is nearly ripe for a Third Party, sees an opportunity to rebuild Outlook's influence to what it was in Roosevelt...