Word: spy
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...Jack LaCovey, director of communications for the Society of the Plastics Industry (SPI), puts it, "We had a bad rap, but that's changed now that people realize you can make plastic products with high precision and high performance." Mr. Maguire's advice, generally speaking, was sound: over the past 30 years, the plastics industry has grown faster than the nation's gross domestic product. "The Graduate got it right," says Allan Cohen, who studies the industry for First Analysis in Chicago. "There's a lot of wisdom in that film...
...industry is having none of that. "The Graduate has got a great theme," says Larry Thomas, president of the SPI. "But it's not reality. Plastics is a $225 billion industry that directly employs 1.2 million people--people who have tremendous lives because of plastics. That's reality...
...expression has anything to do with saliva. It originated, I believe, among the darkies of the South and the correct phrasing-without dialect-is "spirit and image." It was originally used in speaking of someone whose father had passed on-and the colored folks would say-"the very spi't an' image of his daddy...
Dunnigan wants to use games for teaching. His customers, almost all of whom are male, want war, but he has bigger ideas. A recent SPI game is called A Mighty Fortress, and it is nothing less than a re-forming of the Reformation. Play the Pope cleverly, and roll your dice right, and Martin Luther becomes a minor malcontent known only to historians. Dunnigan's buyers are lean and hungry; their rooms are sandbagged with history books. "Games are one step beyond print!" he says, very excited by this idea. "You travel in a paper time machine that lands...
...SPI shop markets some 170 games, the latest of which is a Tolkien imagining called War of the Ring. For $20 the Hobbit fancier gets three large maps of Middle Earth, and a densely printed 28-page rulebook with instructions like "To attempt Citadel Reduction, the Dark Power Player must expend one Shadow Point for each Nazgul present...