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...does Rao bring business-school Type A's in touch with their inner yogi? He draws on his knowledge of Indian spirituality but speaks to businesspeople in a language they understand, says Sreedhar Kona, who took the course at Columbia in 2004. Rao has a Ph.D. in marketing from Columbia and spent half a dozen years in that business, including working in a pivotal position on promotions for the movie The Exorcist. It was then that he asked himself the question he regularly poses to his classes: "Is this what you want your legacy...

Author: /time Magazine | Title: Change Agent: B-School Buddhism | 4/2/2006 | See Source »

...abandoned them. If Bombay really is the business capital of the next big economy, asked the city's stranded businessmen, how come the entire infrastructure crumbled in just over a day of heavy rain? What was wrong with the drains? Where were the police, the ambulances, the army? Ramila Sreedhar, a window-blind maker from Madras, fretted about how the disaster would look to foreign investors. "They'll go back home and say, 'Forget India. They're 50 years behind...

Author: /time Magazine | Title: Bombay's Rain Check | 8/1/2005 | See Source »

...abandoned them. If Bombay really is the business capital of the next big economy, asked the city's stranded businessmen, how come the entire infrastructure crumbled in just over a day of heavy rain? What was wrong with the drains? Where were the police, the ambulances, the army? Ramila Sreedhar, a window-blind manufacturer from Madras, fretted about how the disaster would look to foreign investors. "They'll go back home and say, 'Forget India. They're 50 years behind'." That's the thing about dreaming: Eventually, you wake...

Author: /time Magazine | Title: E-mail From Bombay: Drenched Dreams | 7/29/2005 | See Source »

...companies are trying to dump more of the cost of health care on employees. But VitalSpring Technologies Inc. offers a different approach: paying greater attention to get-well strategies for workers, particularly those most likely to get seriously sick. VitalSpring, based in Mclean, Va., was founded in 1999 by Sreedhar Potarazu--an ophthalmologist, M.B.A. and former faculty member at Johns Hopkins University Hospital--with the idea of helping companies control costs by being more proactive in employee health care...

Author: /time Magazine | Title: An Rx for Costs | 5/3/2004 | See Source »

...Everything I've done so far I owe to my American schooling," says the head of a major Turkish advertising agency who went to the University of Wisconsin. The story is familiar to Mandayam A. Sreedhar, 35, one of India's most brilliant engineers. What he learned at the universities of Syracuse and Pennsylvania ('53) was warm belief in "the basic American view that two fellows can start a business in a garage and build it into a multimillion-dollar concern. I have never since found it difficult to understand an American...

Author: /time Magazine | Title: Education: Welcome, Stranger | 9/8/1961 | See Source »

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