Word: staids
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Gimmicky? You bet. But the program, in stark contrast to shows like the staid, departed Wall Street Week, is a clear success. Mad Money has boosted viewership in its 6 p.m. E.T., weekday slot 74%, to 176,000, and is on an upward trajectory. Cramer has the network's highest-rated program in a slot that had been home to its lowest. Pleads program developer Susan Krakower: "Find me another Cramer, please...
...staid townspeople of Danbury, Conn., have diagnosed a cancer on their city's body politic. Formerly upstanding houses have degenerated, residents say, into raucous dens of illegal alcohol sales, gambling, even prostitution. "This used to be a nice place to live," laments schoolteacher Corlis Ward, who has been on the same quiet street for 30 years. "It's sad, but now I'm thinking about moving...
...them was enough to startle the staid world of baseball and set Veeck's fellow owners fuming. As owner of the St. Louis Browns, Veeck (as in wreck) hired 3-ft. 7-in. Eddie Gaedel and trained him to crouch low so his strike zone was approximately 1 ½ in. Wearing uniform No. 1/8, Gaedel emerged from a giant birthday cake between games of a doubleheader against the Detroit Tigers on Aug. 19, 1951, and stepped up to lead off for the Browns in the second game. As expected, Gaedel walked on four pitches and retired from baseball. Next...
...televised protest over the firing of channel boss Pierre Lescure, his e-mail and phone records were monitored, says Martinet, who also scrutinized Gaccio's finances, and stalked and photographed him for any activity or contacts that might cause disrepute. But Gaccio's private life proved so staid, Martinet says, his superiors pondered planting drugs on Gaccio's motor scooter, or entrapping him with the help of a prostitute. The spy quickly grew disenchanted. "I didn't spend 20 years trailing terrorists in the secret service to do this," explains Martinet, 41, who left Canal Plus soon after. Channel management...
...through 17 secretarial jobs and then became a hot advertising copywriter. But that was just the beginning. In 1962 she wrote Sex and the Single Girl, which made her a best-selling author, and three years later she was named editor of Cosmopolitan, then a publication for staid ladies. Helen Gurley Brown whomped up some flashy first-person ads about the Cosmopolitan Girl, who could be sexy, savvy, successful, and yet loving and interested in raising a traditional family. The formula clicked: the magazine's circulation went from fewer than 800,000 to nearly 3 million. Like the girl...