Word: stampings
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...Waffle." To build the new Beinecke Rare Book and Manuscript Library, Yale turned to Gordon Bunshaft, who won fame for designing Park Avenue's green glass Lever House. Given a site facing the classically colonnaded Freshman Commons, and money from the S & H Green Stamp magnates, Edwin ('07), Frederick ('09) and the late Walter ('10) Beinecke, Bunshaft resolved to create a "treasure box." He erected a 58-ft.-high cube of granite-covered steel trusses and translucent marble set on four steel bearings atop its own Woodbury White granite plaza. Headlined the irreverent Yale Daily News...
...wrote her own good epitaph when she said: "I've done my small part to stamp out boredom in certain quarters of this world where it threatened to become rampant. If I accomplish little else, I shall consider my life justified by that one fact. Down with boredom...
Colds & Chapels. Now that everybody is in on the stamp act, retailers constantly have to devise new licks. In all, 275,000 retail stores-filling stations, hardware stores, banks, dry cleaners, motels, and even National Car Rental-pass out stamps. The principal beneficiaries are the 350 trading-stamp companies, which will sell $850 million worth of stamps this year...
Merchants are not the only stamp handlers. Some 3,000 companies now use stamps as employee-incentive awards. Crush International Ltd., a soft-drink outfit, gave 1,000,000 stamps to the winner of a sales contest. Electric Storage Battery gives ten stamps for each dollar it saves as the result of an employee's suggestion; it received 589 suggestions in three months, and passes out 3,000,000 stamps a year. A patent-medicine producer called Isodine is surveying the frequency of colds among factory workers by sending 200 stamps a week to plant nurses who report...
Costly Venture. The stamp habit is spreading overseas. Sperry & Hutchinson, oldest and biggest of the stamp companies (40% of the market), last week began handing out its stamps in Britain-not the usual S. & H. green stamps, but pink ones because a local stamp rival called Green Shield got there first. In violent opposition, Lord Sainsbury, boss of the big Sainsbury's grocery chain, is preparing to do bitter battle against the gum-backed invaders. In the first skirmish he cut the price of bread, but his chances of holding out are slim. In the U.S. even the mighty...