Word: stanford
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Those are questions brothers Chip and Dan Heath parse in their upcoming book, Made to Stick: Why Some Ideas Survive and Others Die. The exploration follows from a class Chip, 43, a professor of organizational behavior, teaches at Stanford's Graduate School of Business. He comes to the topic by way of research into urban legends and conspiracy theories--ideas that are wrong but so annoyingly sticky they just won't go away. Dan, 33, draws his interest from working as an education consultant and trying to figure out what makes some teachers so effective...
...nice guys finish last' and 'no good deed goes unpunished.' Our culture has helped to propagate the myth of social Darwinism--of the survival of the fittest--that the cutthroat 'me vs. you philosophy' wins the day." (Alas, it may be that neither style will prove effective. A 2004 Stanford Graduate School of Business study found that "women who enact stereotypically supportive feminine behaviors may be liked but seen as less competent, while women who enact aggressive behaviors risk being disliked and disqualified for gendered leadership roles." Who triumphs? Traditionally masculine men, say the authors...
...village was about much more than candy and pretentious beer. Alec P. Smith, who called the strokes at the University of Richmond tent, explained that Reunion Village is “a really good place for alumnae of schools that are competing to gather and watch.” Stanford alumna Erica G. Bromley agreed: “It’s just nice to congregate with old alum and things.” What things, exactly? FM found its answer in a large tent in the middle of the Village, which was pimped out with a make-shift...
...senior Brian Aldrich joked afterwards. “I guess they like Charley, too.”On the water, it was the men’s heavyweight four that asserted its dominance yet again for the Crimson. The senior-laden boat faced stiff university competition from Stanford, an infrequent Head of the Charles participant that sent a loaded heavyweight four to the event this year. “They have two guys from the [U23] national team on that boat,” senior two-seat Phil Kaiser said. “This year they have a strong team...
...COFHE includes all eight Ivy League schools, other top research universities such as MIT and Stanford University, and leading small liberal arts schools such as Amherst College and Williams College. The results, circulated among the institutions, are used for comparative purposes...