Word: starching
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Colloids are jelly-like substances, solutions of which pass through an animal membrane with difficulty, as opposed to other types of solutions known as crystalloids. Glue, gelatin, starch and albumen are typical colloids. Their importance has come to be recognized only in the last few years. Wilhelm Ostwald, the great Leipzig chemist, was a pioneer in the investigation of colloids, and many scientists are daily adding to the store of knowledge about them...
...Sprague '9, Professor of Banking and Finance, "Taxation of Capital Gains" by Mr. G. O. May, senior partner of Price, Waterhouse and Company, "Bank Reserves" by Mr. F. H. Curtiss, chairman of the Federal Reserve Bank of Boston, and "The Use and Limitations of Psychological Tests" by Dr. Daniel Starch, assistant professor of Business Psychology...
Another important appointment announced at Harvard is that of Daniel Starch, who has taught Psychology at the University of Wisconsin since 1908, as Assistant Professor of Advertising in the Harvard Graduate School of Business Administration. Professor Starch was graduated from Morningside College in lowa in 1903, did graduate work at the State University of lowa, and later at Harvard, and has recently been Assistant Professor of Psychology at Wisconsin. He is the author of books on psychology and advertising...
This form of "laboratory work" in advertising is an innovation inaugurated at Harvard by Professor Daniel Starch of the University of Wisconsin, and a member of the lecture staff of the Harvard Graduate School of Business Administration, who felt that the students would be greatly benefited by an opportunity to see, at first hand, how an advertising agency undertakes the work of launching an advertising campaign. A. B. Hall, General Manager of the Greenleaf Company, led the class step by step through the various stages in the preparation of an advertising campaign--the investigation of market conditions, the selection...
...Training; Aaron Paul Pratt, in Public Health Administration; Harry Linenthal, in Industrial Hygiene; Harry Elpert, in Physical Training, eight months, from October 1, 1919; Donald Kirk David, in Business; John Marks Brewer, in Education and Director of Bureau of Vocational Guidance; Bremer Whidden Pond, in Landscape Architecture; lecturers: Daniel Starch, on Advertising; Arthur Orlo Norton, on History of Education; Joseph Lee, Dept. of Education; instructors: Dr. Chan-Chan Tsoo, in Mathematics; William Prescott Bentley, in Metallurgy for ten months from September 1, 1919; Gordon M. Fair, in Industrial Hygiene; George Alonzo Mirick, in Education; Stephen Francis Hemblin, in Horticulture; Alfred...