Word: stardusted
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Martinis & Stardust. To combat the downward trend, many U.S. lodges are hopefully evolving into family-style social clubs, adding TV, air conditioning, bowling alleys, restaurants. Says an Atlanta Eagle: "Our best weapons are bingo, dancing, and a good bar." In San Mateo, Calif., the Elks boosted attendance from 40% to 70% of enrolled membership by installing a swimming pool. In bone-dry Princeton, Ky. (pop. 5,388), one lodge makes its slot machines and beer parlor a drawing card. The Knights of Columbus' San Salvador Council No. 1 in New Haven, Conn, holds "National Nights," when it serves...
...Leather Apron, with faithful attendance at Masonic affairs a prime membership qualification. First among his prospective apron wearers: Missouri's U.S. Senator Stuart Symington, Kansas Tycoon Harry Darby, ex-President Harry Truman. Such VIPs, duly enlisted, hopes Booster Land, will constitute "a band of leaders, men with Stardust on them, who will bring back the rank and file to the lodges...
...public interest" by Detroit's WWF -now commands the talents of bigger names than his. Last month Frank (Guys and Dolls) Loesser entered the jingle-writing lists with a new firm, Frank Productions Inc., which boasts a creative stable dwarfing the credits of any Broadway musical: Hoagy (Stardust) Carmichael, Vernon (April in Paris) Duke, Harold (Fanny) Rome and, for lyrics alone, Ogden Nash. On his heels came Raymond Scott, composer of Lucky Strike's Be Happy, Go Lucky, who announced that he was forming "The Jingle Workshop" to concentrate on musical plugs...
...broadcast begins with a weather announcement, and then shifts to the George Shearing quartet in New York (Welles' used Brazil and Stardust). Then came the now immortal series of special bulletins telling of a strange explosions on Mars, then of odd masses crashing in New Jersey, and finally...
...weekly for a top star) and disappointing business have forced the $5,000,000 Royal Nevada to shut down, the second hotel to fold in three months. One other, the Dunes, reports financial troubles, while three more new hotels abuilding-the Tropicana, Lady Luck and Stardust-are still not finished...