Word: starflash
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With color photographs accounting for 30% of the market last year, U.S. companies had better film, new lines of inexpensive cameras for color fans, including a Kodak "Starflash" selling for as little as $8.50. As usual, the biggest news was the hot rivalry between German and Japanese cameramakers, which will make Americans the world's luckiest camera fans. From the Germans, whose 1956 U.S. sales ($8,600,000) were 14% of their total production, came subtle refinements of a product that dominated the world market for 30 years. From the Japanese, whose 1956 U.S. sales ($7,000,000) were...
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