Word: start-up
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...media start-up, MobiTV, based in Emeryville, Calif., owes its creative pulse to 219 employees--up from just 90 a year ago and on the way to more than 300 by year-end. The common denominator of working here is change--constant, even calamitous at times, but vibrant. Workers average a new deployment, a step in developing new-media services, every 2 1/2 weeks. They are people who are motivated by how they leave an imprint on their world. And one thing is certain: television will never be the same. MobiTV has liberated TV from the box in the living...
Anyone who watches news or comedy or viral videos or listens to XM radio on a Treo, mobile phone or PC knows that MobiTV has been making waves. Just after its co-founders conceived the start-up's objective seven years ago--to solve the problem of large-scale, global data transmission on mobile devices--a eucalyptus branch fell outside Phillip Alvelda's Oakland Hills home, where the three sat brainstorming. The tree smashed his hot tub. Alvelda, a physicist, can probably explain the energy wave given off. But he could not necessarily say what triggered him and Paul Scanlan...
Only after reading Jerry Kaplan's book on GO Corp.--a former tech high flyer that flamed out--did Alvelda realize the marketability of a concept contained in a chapter of his 1995 Ph.D. thesis. That concept begat MicroDisplay, his first start-up, that same year and united his twin passions: education and technology. "There is an aspect of education and communication that helps people to grow personally that I never anticipated as part of the corporate world," he says...
...designs for MobiTV's user interface, the screen configuration that consumers navigate to get to the programs they want, which also helps define the brand visually. He cut his teeth eight years ago designing PC software for a long-dead start-up called DoDots, then spent five years on DVR software design at TiVo--creator of another revolutionary product and one, he says, "people can no longer imagine living without...
...Beauty and the Geek” season four. Brush up on your Ricky Martin and go on “American Idol” season seven. Or, actually, go on any reality TV show—they seem to love Harvard students. 5) Design your own “start-up company” (i.e., lemonade stand). 6) Do business school and psych studies all summer long. Guaranteed $15 an hour. 7) Get some mileage out of that History of Art and Architecture coursework: Write a “Da Vinci Code” knock-off. 8) Put your online...