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...While I'm not sure I agree with every moral dimension of the tax, I do know that far fewer people will die from cigarettes because of it than are dying now. Past tax hikes have showed that smoking is price sensitive: Fewer kids start smoking and more smokers quit with each increase in the cost of a pack. Government "quit lines" got record numbers of calls on April 1, the day the current tax took effect. Restaurant smoking bans have also helped; so have ad campaigns about the dangers of smoking. Finding any and every way to deter...
...While cash-strapped shoppers might want to start tying their hands behind their backs, retailers should hang signs that say "Feel me." For a subtler approach, the authors single out the Apple Store as a model. Apple openly invites its customers to fidget with its gadgets, and once you start playing with the iPhone, it's awfully hard to leave the place without one. Shu says that at Office Depot, she has seen pencil packages with holes in the plastic. These holes encourage consumers to poke around. (See the best business deals...
...recent change in accounting rules means that banks are going to have to bring those loans back on their books by the end of this year. The biggest fear is that banks will start recording losses from these loans that investors weren't expecting. There's a second problem related to shadow assets: Regulators say that banks must hold capital equal to at least 5% of their assets to be considered healthy. Citigroup, to take one example, has about $850 billion in special purpose entities. That means to reincorporate those assets by the end of this year, Citigroup will have...
ROLE MODEL: Paris Hilton. Duh. You don’t even need to do anything. This one’s perfect for that small yet obscenely wealthy percentage of Harvard students who can simply use their parents to jump start their success...
...Afghans are in South Africa preparing for their Cricket World Cup qualifying matches, which started April 1. They got off to a good start, beating Denmark and Bermuda. A top-four finish in Johannesburg will see them go through to the main event, due to be held in various cities across South Asia in 2011. It would also crown an astonishing rise. Seven years ago, in a country defined by conflict, and which does not have a proper grass pitch even today, there was no national team. But three tournament wins in the past year, comprising 15 victories...