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...years after the station??s inception, only Harvard buildings had access to WHRB, via wiring threaded through the system of steam tunnels beneath the campus. Along with disc jockeys and announcers, WHRB’s membership included a board of student engineers who spent much of their time navigating the intricate tunnel system and making sure the network was running smoothly...
This was an important consideration for WHRB which, although non-profit, needed to cover operating expenses. “When you reach more people, the advertising rates increase, as do the breadth and range of potential advertisers,” says John R. Menninger ’57, the station??s chief engineer at the time. In 1956 WHRB President Geoffrey M. Kalmus ’56 told The Crimson that WHRB might soon make the switch...
...easy, however, and the transformation required quite a bit of legal work that took up most of the 1956-57 academic year. In February 25, 1957—a full year after Kalmus’s announcement—the Federal Communications Commission finally approved the station??s license application, and in May of that year WHRB-FM signed on for the first time at a frequency of 107.1 megahertz...
...expenses that came along with the switch in technology meant that WHRB also required more funding from advertisements, but as long as the ends met, watching the bottom line didn’t affect the station??s repertoire. “We were operating at low financial margin, so we could broadcast things that we liked as opposed to those that would make it easier to sell advertising,” Menninger recalls. “I can’t believe that the station hasn’t changed to reflect a wider listening audience, but then...
...Although the station??s programs may serve this goal by satisfying tastes that aren’t so well-represented on the airwaves, the majority of its content isn’t aimed at its own student body anymore. “I guess we’re not a typical college station,” WHRB President Kimberly E. Gittleson ’08 says, “but nearly every organization at Harvard is a little esoteric.” Gittleson, who is also an associate Crimson magazine editor, points out that WHRB continues to acknowledge...