Word: steams
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...infomercials, usually in the late-night hours. For TV stations, these program-length ads provide a tidy source of revenue from little watched time periods. (Half an hour of postmidnight airtime can bring in between $5,000 and $20,000 in big-city markets.) For an advertiser with a steam iron or self-help course to flog, an infomercial can be a good way to corral viewers for a long, hard sell. A 30-minute ad for a hand mixer from Kitchenmate cost just $125,000 to make and has generated $55 million in sales, according to its producer...
...equipped with six porcelain-coated grates, a grill and two gas ovens (one with an infra-red broiler that reaches 1500 degrees F in 30 seconds). Going all out, it can simultaneously broil shrimp kabobs for an appetizer, warm the soup, roast the leg of lamb, grill swordfish, steam petits pois, simmer wild rice, saute baby tomatoes, poach pears and flambe crepes suzette...
...Listen more closely to what's tickling your subconscious. In many cases you did hear that sound before, maybe long ago. It's the James Brown beat that's now in a rapper's groove, or the recycled '60s riff in a current dance- floor hit. It's the steam heat of the early '80s hit Under Pressure recycled in the vanilla-rap hit Ice Ice Baby, and the streak of the funk classic Super Freak revived for M.C. Hammer's U Can't Touch This...
Several college attorneys say the consent agreement may take some steam out of a private suit filed by a Wesleyan graduate on behalf of about 100,000 students. The suit is slowly making progress in New York where a federal judge is expected to rule on class certification within the next two months...
...company didn't get so big so fast all alone: its close tie to Big Blue propelled it to the top. A decade ago, the two companies teamed up to develop the IBM PC, with Microsoft contributing the disk operating system, or DOS. After the PC started to lose steam, the two joined to introduce a new system based on IBM's Personal System 2 machines and Microsoft's Operating System 2 software...