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...shoppers is that hard-pressed retailers across the country are already slashing prices to bring people into their stores. "Consumers tell us that 50% off is what it will take to motivate them," says C. Britt Beemer, chairman of America's Research Group, which studies consumer behavior. Predicts Carl Steidtmann, chief economist for Management Horizons, the retail-consulting arm of Price Waterhouse: "This will be the most promotional Christmas in a decade. Most stores are in far worse financial shape than their customers...

Author: /time Magazine | Title: THE CRUNCH THAT STOLE CHRISTMAS | 11/27/1995 | See Source »

...decline in that sort of mutual confidence is a sign of a contracting economy. Says Carl Steidtmann, chief economist for Management Horizons, a retailing research firm: "The consumer looks at his own situation and feels somewhat ill at ease, slows down his accumulation of debt and steps up his savings rate." Businesses, which try to gauge the confidence and appetites of ( their customers, currently see very little to like. As a result, business borrowing is growing at a slower pace than at any other time during the past decade...

Author: /time Magazine | Title: Better Watch Out | 2/12/1990 | See Source »

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