Word: sters
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Dates: during 1940-1949
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Typical of the mushrooming new industry is Tennessee's Boot-ster Manufacturing Co. It puts out a plastic spatlike gadget that fits over a boy's shoe, thus "makes any shoe a cowboy boot." J. Z. Miller, part owner of two small department stores, got the idea for his Boot-ster when he overheard parents complaining of the high cost ($5 and up), high heels and narrow toes of boys' cowboy boots...
...teamed up with Lloyd Easterling, an office supplies dealer, and they began making Boot-sters as a sideline. Soon it became their main line. From $75,000 in the first nine months, sales streaked to $250,000 last year. Now Boot-ster has added plastic cowboy cuffs, lariats and spurs, expects to gross $1,000,000 this year...
...Charlottesville Oct. 18 Holy Cross Oct. 25 Dartmouth Nov. 1 Rutgers Nov. 8 Princeton Nov. 15 Brown Nov. 22 Yale at New Haven VARSITY SOCCER Oct. 4 Tufts at Medford Oct. 10 Army at West Point Oct. 18 Amherst at Amherst Oct. 25 Dartmouth Nov. 1 W're'ster P.I. at W're'ster Nov. 8 Princeton Nov. 15 Brown Nov. 21 Yale at New Haven JUNIOR VARSITY FOOTBALL Oct. 24 Dartmouth Oct. 31 Open Nov. 7 Princeton Nov. 14 Brown at Providence Nov. 21 Yale at New Haven FRESHMAN FOOTBALL Oct. 11 Andover at Andover Oct. 18 Dartmouth...
...State Oct. 24 Brown, D'tm'th and Tufts Oct. 31 Princeton and Yale at Princeton VARSITY SOCCER Oct. 4 Tufts at Medford Oct. 10 Army at West Point Oct. 18 Amherst at Amherst Oct. 25 Dartmouth Oct. 29 M.I.T. at M.I.T. Nov. 1 W're'ster P.I. at W're'ster Nov. 8 Princeton Nov. 15 Brown Nov. 21 Yale at New Haven FRESHMAN SOCCER Oct. 4 Tabor at Marion Oct. 8 Nichols Junior College Oct. 11 M.I.T. (tentative) Oct. 15 Medford High School Oct. 18 Open Oct. 25 Dartmouth Oct. 29 Andover at Andover Nov. 1 Exeter...
Boston's oracle took a last wistful look at the ster's paper tearing him apart. "If I could write without the criticisms of editors and monitors," he said cryptically, "I'd write like this...