Word: stew
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Dates: during 1990-1999
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Dancing milk cartons. Banjo playing robot dogs singing Dixie over the frozen peas. A petting zoo with live geese and goats. Free balloons and ice-cream cones. Employees disguised as ducks waddling down the aisle. Yes, it's just another happy, cornball day at Stew Leonard's, "the world's largest dairy store," according to Ripley's "Believe It or Not." But where is Stew? Why isn't the 63-year-old retailing legend greeting housewives or patting kids on the head or wearing his cow suit? Well, brace yourself, Ripley. The folks who run the animated megamarket in Norwalk...
...many of the 200,000 customers who visit Leonard's two supermarkets each week prefer not to believe it. Leonard is a folk hero in this region, a onetime milkman who built a $200 million (annual sales) business by engineering an edible Disneyland. Shoppers don't just shop at Stew's, they arrive (sometimes by tour bus) and worship the experience of wheeling oversize carts down a 20-ft.-wide aisle that meanders through the 10- acre complex like a yellow-brick road. As a result, Leonard has been hailed as a monument to family enterprise and brilliant marketing...
...years in prison, has agreed to pay $15 million in restitution. He also confronts new charges by the state of Connecticut that his emporium short-weighted hundreds of food packages. Even so, nobody expects Leonard's fall from grace to hamper the business. "We were packed today," chirps son Stew Jr. "Our customers are extremely supportive and sympathetic." And at Stew's, the customer is always right. It says so on the three-ton tablet of granite at the store's entrance. And it's firmly believed by the hundreds of positive-thinking Dale Carnegie graduates who work...
...before finally having the decency to pack up and hit the road. That's not good news for residents of the Mississippi River Valley, who long after floodwaters have crested will play host to a chocolate-colored inland sea sprawling across the spine of the Midwest -- a stagnant, festering stew of industrial waste, agricultural pesticides and raw sewage that laminates buildings in goo and provides a superb growing environment for bacteria. The entire floodplain, says Anita Walker in Des Moines, Iowa, will be a "muddy, stinky, awful mess to clean...
SOME INGREDIENTS IN THE STEAMING HORmonal stew that is American adolescence...