Word: stewart
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...famous multimillionaire really be a spokeswoman for the down-home art of making your own clothes? Stewart does, at least, understand the impulse driving so many young women to assert their individuality with one-of-a kind, homemade clothes. In 1961 Stewart was named one of Glamour's 10 Best Dressed College Girls. "One of the reasons I stood out," she recalls, "was because I sewed all my own clothes." Now that's an endorsement...
...long love of the craft has led her to her latest venture, a partnership between Martha Stewart Living Omnimedia and the sewing machine company SVP Worldwide, which Stewart announced on April 3 in New York City. Stewart will endorse SVP's Singer, Husqvarna Viking and Pfaff lines of sewing machines--the first time she has endorsed a product without the Martha brand. Why is she flogging another company's goods? "I learned to sew on a Singer machine," she says, adding that she still has a 1901 Singer in working condition. And this was a rare moment when Stewart didn...
...Stewart's high-profile endorsement will give these venerable sewing-machine brands that have been around for more than 140 years another way to reach the generation of young women who are embracing sewing. Call it the Project Runway effect. Inspired by the reality TV show, in which aspiring designers compete for an entry into the fashion world, young people in growing numbers are trying their hand at wielding needle and thread. The Home Sewing Association estimates that there are about 35 million sewing hobbyists in the U.S., up from roughly 30 million in 2000, and annual sales of machines...
...million picture In the Land of Women, which opens April 20. As a pouty, heartsick soft-porn screenwriter who moves to Michigan to take care of his grandmother, Brody winds up making out with both the hot mom across the street (Meg Ryan) and her teenage daughter (Kristen Stewart). And somehow he does something that creepy while still seeming like a really nice guy. The same innocent charm made him an US magazine fixture as The O.C's breakout star: the sarcastic but decent one. "Adam is the funniest guy you still want to see get the girl," says...
Still, Warner Bros. is confident enough about Brody's image as a teen heartthrob that it is tricking people with trailers and posters that make a movie that's actually about an adulterous flirtation with a cancer-plagued Ryan look instead like a love story between him and Stewart, an actress who was 15 when it was filmed. "I don't know if it's going to work," Brody admits. "I have my doubts...