Word: stifferent
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...even broader Government restrictions on ads as a result of the FTC's recent wide-ranging hearings on the effects of advertising. The findings are likely to lead to tighter restraints on promotional puffery-vague claims that a product is healthier or "better." There also may well be stiffer controls on ads aimed at children and on promotions that baselessly imply that use of a product will bring success, happiness or riches...
...pulled off shocking upsets of third-ranked North Carolina and 17th-ranked Villanova within five days, and enter tonight's game with Michigan with a 6-2 record. Only powerful Kentucky has defeated Princeton since early December, and it is readily apparent that Pennsylvania is in for a much stiffer battle this winter than last...
...market. Sales have been slowed partly because radials. most of them imports, cost an average of about $54.50 each v. an average $49.50 for the bias-belted tires. More important, because the suspension system of most Detroit cars is built for bias-ply or belted tires, the stiffer radials give a somewhat harder ride, especially at low speeds. B.F. Goodrich, which in 1965 became the first U.S. company to market radials, reports that they now account for 10% of the company's production...
...strict party-line campaign, stressing law-and-order and withdrawing his earlier support of Charles Goodell when the White House opened its attack on the New York Senator. The scion of one of the country's largest fortunes also stressed environmental issues during his campaign, advocating stiffer fines for industrial air and water polluters-which included Du Pont. Pierre will be a commuting Congressman. Said his wife after the election: "That's what the Metroliner...
...Abbott was the low point skipper, despite averaging a little better than fourth. The stiffer the competition the lower the averages. In a normal regatta you have to average first and seconds to win." Horn explained...